Have or AI made parts of your service easier, faster, or cheaper? Who exactly is your ideal customer, and are you solving their current pain points?
Before I share my diagnostic lens: running a 6-year-old consulting firm is no easy feat. These are the years when revenue pressure peaks, competition feels sharper, and founders often question if the original strategy still holds. These reflections are not judgements, just perspectives from an outsider looking in. I may be wrong, but here’s how I’d approach the situation. MARKET & STRATEGY: A plateau often isn’t about ability—it’s about the market moving faster than your model. Is the service still relevant today? Have or AI made parts of your service easier, faster, or cheaper? Who exactly is your ideal customer, and are you solving their current pain points? Are new-age firms, low-cost disruptors, or niche specialists threatening your space? Are you ready for subscription, productised, or digital-first models? Reflection: Sometimes, being great at what you do isn’t enough—the market decides what matters most. VALUE & CUSTOMER: Most founders genuinely deliver value, but ...